Shaping and enhancing Luxury Shopping experience across four brands

YOOX Net A Porter ✴ Product Designer ✴ 2020 - Ongoing

Bright living room with modern inventory
Bright living room with modern inventory

Unfortunately, due to privacy reasons, I can’t show the bulk of my work that I did at YOOX-Net-A-Porter, so for now, you’ll just have to trust that I actually did quite a lot during the ~4 years I contracted here. However, these case studies will focus on the methodologies & approaches utilised during the project duration.

🤐 UNDER A NON-DISCLOSURE AGREEMENT

Bright living room with modern inventory
Bright living room with modern inventory

My role in the team

As a Product Designer, I have been working for all the four brands, most of the time on the discovery and purchase stage of the user in both web and app platforms, working closely with the user research team in defining the problem and getting insights.
Over the last years I have been one of the main designers on the task force team, specifically created to work on the platform migration, becoming specialised in maintaining and evolving the Design System to ensure consistency and efficiency in design and engineering processes.

The company

YOOX NET-A-PORTER is home to the world’s leading online luxury, fashion, and style destinations. Through the multi-brand online stores, NET-A-PORTER, MR PORTER, THE OUTNET and YOOX, have over 20 years’ experience in transforming the way the world shops.